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The musician contributes £25,000 award winnings to grassroots live spaces

Sam Fender accepting Mercury Prize in the North East
He won the Mercury Prize last month in the North East

The artist has donated the complete sum of his twenty-five thousand pound honor winnings to the Music Venues Trust, which works to preserve the UK's independent live music spots.

Fender was given the cheque on mid-October as his third album People Watching was declared the top album of the previous year.

The musician has chosen to donate the funds to the Music Venues Trust, in appreciation of the vital role grassroots venues had in his early career.

"As an artist wouldn't be doing my current career if it hadn't been for all the performances I did around the North East, and further afield, when I was starting out," said the artist. "These venues are legendary, but they are in difficulty."

Since the start of 2023, at least 150 of these venues have permanently closed – about 16 percent of the total UK scene.

Over the past year, top acts such as Pulp, Coldplay, the singer Katy Perry and Ed Sheeran have all backed the MVT in its attempts to keep the scene afloat, by adding a small levy to their ticket prices, which benefits independent venues.

Fender also participated, raising more than £100,000 on his 2024 arena tour to help thirty-eight local spots across Britain.

The donation assisted spaces that were dealing with possible closure due to challenges stemming from flooding, fires and family tragedies, as well as licensing issues, court cases and sound issues.

Additional spaces received funding support in modernizing amenities and sound and lighting systems that helped musicians and audiences.

"The notion that money from concerts in large arenas helps the local stages, where it kicks off for performers like me, is just common sense," Sam Fender has stated.

The band Pulp performing
They are one example who gave their Mercury Prize prize money to non-profits

He is among several artists to contribute his award winnings to charitable organizations.

Back when they won the award in the year 1996 for their release the album, vocalist the singer announced that the act would contribute their cash to the non-profit the charity.

During 2002, rapper and singer Ms Dynamite shared her award across a few organizations, like the NSPCC and a Sickle Cell organization.

"And I donated a grand to my local community centre, to their classes, because I practiced gymnastics when I was growing up and they lacked new equipment," she explained to the media.

Two years ago, the band donated their prize money to the community center that supported their group, alongside other local music groups.

And the 1994 recipients the group gave their award to a multiple sclerosis charity after a close contact was diagnosed the illness.

"The victory was quite enough," stated artist the singer. "The money was the bonus but we didn't need the cherry, because we had the main prize. So our winning impacted the lives of others."

In the past week, the trust revealed it had protected several small stages in the South East, by transferring them to public stewardship.

The Joiners in Southampton and The Croft in that location were bought under the Own Our Venues scheme, which is backed by a national body and music fans who buy "ownership units" in the buildings.

About the author

Holly Reed

A cultural historian and travel writer with a passion for uncovering Britain's hidden gems and sharing authentic stories.

VisionBrit UK

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